Most people will be aware of live streaming platforms, from Youtube and Twitch, to other lesser-known services that allow their creators to post content to audiences across the globe. One particular activity that has recently become prominent within the industry is the ability to buy from a creator whilst they are recording their latest video live.
There are so many benefits to doing this; from staying on top of the latest trends, to supporting your favourite content creator. In this post, we’ll be taking a closer look at three particular benefits of shopping through a live streamer.
Staying On Top of the Latest Trends
It’s no secret that live streamers and influencers are often heavily involved in the latest trends – and typically start brand new ones due to their exposure to the masses. If you enjoy nothing more than keeping up with the latest trends, then what better way to do so than by watching your favourite content creator and then checking out the products that they are promoting?
Not only will you be staying ahead of the crowd as far as trends are concerned, but you’ll also be supporting the streamer, who will rely on people like you to provide them with a source of income every time that you make a purchase using their platform.
Live Stream Discounts
Many marketing agencies, manufacturers and distributors rely on live streamers to help them to promote their products and services. As a result, you’ll often find that live streaming shopping is an excellent way to take advantage of discount codes and special offers that won’t be typically available from other places.
These codes can often be used for multiple products, providing a percentage discount on your overall purchase and allowing you to save money simply by being a follower of the content creator that you are watching.
Supporting Your Favourite Creator
Another great benefit of buying using a live streamer’s links is the ability to support their content and help them to continue into the future. For many live streamers, this activity is often their main, if not only, source of income.
As a result, they rely on their fans and followers to help support their dream and one of the ways that they do this is via affiliate marketing and online sales.
By buying from your favourite content creator, they’ll receive a small percentage of what it is that you are spending. Although one or two purchases might not seem like a huge deal, if they have thousands of followers, their income will gradually increase – and this is what you can be a part of.
That’s also the beauty of online streaming platforms, as we have the choice of watching the particular people that we like. Contributing to the content that they create can help you to remain entertained and their job to stay secure.
As live streaming services evolve, it’s now more convenient than ever before to buy the products that appeal to you, while helping your favourite content creator in the process.
